Dependence on Site Visits
- The Commercial Risk
- Out-of-region VIP buyers delay reserving until they can travel to the show residence.
- What Manzili Delivered
- True-scale 3D tour: the built show residence captured with true materials and lighting.
Case Study · Jeddah Corniche
A Corniche Show Residence, Open to Remote Buyers
Remote buyers tour the built show residence at Erth Real Estate Development's Raffles Residences on the Jeddah Corniche in interactive 3D, before they reserve off-plan.
Show residence 3D tour48 floorsJeddah Corniche
- Erth Real Estate Development
- Branded Luxury Tower
- Show Residence 3D Tour
- Jeddah Corniche
- Client
- Erth Real Estate Development · Brand partner: Raffles Hotels & Resorts
- Project
- Raffles Residences Jeddah · branded luxury residences and penthouses, 48 floors
- Location
- Jeddah Corniche, Jeddah
- Scope
- 3D show residence tour · WebGL twin · Sales team training
The Challenge
Letting Remote Buyers Inspect a Luxury Residence
Luxury buyers want to see finishes, ceiling heights and sea views before they commit to an off-plan branded tower. Erth had built a show residence, but buyers in Riyadh and across the GCC couldn't easily visit Jeddah.
Unclear Terrace & Sea Views
- The Commercial Risk
- Floor plans can't convey deep terraces and panoramic Red Sea views.
- What Manzili Delivered
- Interactive view simulation: floor-specific sea views and sunset angles.
Scattered Sales Material
- The Commercial Risk
- Separate PDFs and renders dilute the Raffles brand.
- What Manzili Delivered
- One branded web experience: curated 3D walkthroughs that open on any tablet or browser without an app.
Our Solution
An Interactive 3D Tour with Corniche Views
Manzili scanned the built show residence and turned its geometry and materials into a fast WebGL walkthrough, linked from showroom touch displays to remote buyers' devices.
True-Scale Show Residence Twin
- 1:1 capture of master suites, living rooms and designer kitchens.
- Accurate timber paneling, imported marble and custom joinery.
Corniche View Synthesis
- Drone panoramas aligned with each window opening.
- Accurate Red Sea horizons at different tower heights.
Private VIP Links
- Advisors create secure, unit-specific links for private investor walkthroughs.
- Works on desktops, iPads and phones with no download.
Showroom Display Sync
- High-definition touch consoles in Erth's private sales lounges.
- Advisors guide clients through rooms, wardrobes and terraces.
Sales Team Enablement
Polished Presentations for Global Luxury Buyers
Manzili trained Erth's private client advisors to use the digital twin in VIP consultations, focusing on hospitality amenities, services and craftsmanship.
Waterfront Positioning
Advisors open on the Corniche exterior, showing marinas, beach clubs and downtown access.
Floor & Layout Selection
The advisor selects the floor and checks orientation, privacy and Red Sea views.
Interior Walkthrough
The client enters the 3D show residence and inspects proportions, ceiling heights and finishes room by room.
Reported Performance
Delivery Outcomes
48
Tower Floors Modeled
Full vertical coverage of residences and penthouses.
Outcome: Buyers understand the whole building, from lobby to amenities.
1:1
Show Residence Capture
Calibrated textures matching the real finishes.
Outcome: A faithful digital version of the physical show residence.
0
App Downloads for Buyers
Browser-based WebGL on any mobile device.
Outcome: High-net-worth buyers inspect residences remotely through private links.
60 FPS
On Phones, Tablets and 4K Displays
Consistent performance across every screen.
Outcome: The tour feels the same in the showroom and at home.
Quality & Compliance
Delivery Standards
Material Accuracy
- What We Deployed
- Physically based material rendering
- Why It Matters
- True marble veining, metal trims and glass reflections
Data Confidentiality
- What We Deployed
- Encrypted cloud streaming
- Why It Matters
- Private viewing links protected by time-limited tokens and access control
Cross-Platform Performance
- What We Deployed
- WebGL / HTML5 engine
- Why It Matters
- Consistent 60 FPS on smartphones, tablets and 4K displays
More Case Studies
More Launches We've Powered
FAQ
Questions From Procurement Teams
Not sure which services your launch needs?
A solutions engineer will map your masterplan to the right scope.
Book Technical ScopingNo. Buyers open the web platform in Chrome, Safari or Edge on any phone or desktop. The Unreal Engine 5 app runs only on the showroom hardware we supply.
Built for REGA and Wafi off-plan workflows
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